If you are a published or soon-to-be published author, there’s a good chance your inbox has recently been flooded with scam “media opportunities” emails, making it harder to connect with readers and collaborate with your teams. These emails might promise exclusive radio interviews, guaranteed reviews, book festival placements, or marketing packages that will make you a bestseller. Unfortunately, they are not genuine opportunities.
As the number of books being challenged in schools and libraries continues to rise and federal budget cuts threaten the programs that support libraries nationwide, it’s more urgent now than ever that we publishers remain dedicated to protecting the right to read. Last year, PRH’s Intellectual Freedom Taskforce introduced the Banned on the Run 5K fundraiser and activity challenge as a way for our community to come together and take action.
It’s an incredible feeling when readers finish your book and immediately want to find you online to see what you’re working on next. The last thing you want is to lose a connection with an enthusiastic reader because your platforms present unnecessary obstacles.
Whether your audience gravitates toward your Instagram, searches for your author website, or looks for your newsletter sign-up, the best way to thank them is to make sure your online presence is as easy to locate and navigate as possible.
If you are looking to build a seamless online presence, let us show you how to avoid some common visibility and accessibility mistakes.