We’re excited to announce the launch of PenguinRandomHouse.com, our new public-facing website, which showcases Penguin Random House titles and makes it easier than ever for consumers to find their next great read. The new site, created in-house, also offers enhanced author information and other features to connect authors and readers more seamlessly than ever.
Previewing books has become increasingly important in helping readers decide to buy. A recent study found that 18 percent of respondents had read a sample of a book or looked through it in person, and liked it enough to make the purchase. More anecdotally, we often see a spike in sales when titles are placed into sampling programs, and a drop in sales when titles are withdrawn.
Save the date and mark your calendars. #TwitterFiction Festival will return from May 11 through May 15, pushing the boundaries of storytelling to bring fiction to life on Twitter—and onstage during an exclusive live event in New York City.