News for Authors

How Our Children’s and Teen Library Marketing Teams Reach Patrons and Librarians

by Phil Stamper-Halpin|October, 2016

Libraries are—and always have been—an important part of communities, and according to a recent Pew Research poll, most Americans share the same view. From tech camps and Wi-Fi to increased ebook presence, libraries have been challenged to shift resources and services to meet the needs of the twenty-first-century digital world. Read more

Five Unexpected Places We Sell Your Books

by Pam Roman|October, 2016

The Special Markets sales team at Penguin Random House focuses on getting your books into markets outside of the traditional book trade. If you like to shop, you’re no doubt familiar with some of our top specialty retailers, such as Urban Outfitters, Anthropologie, Paper Source, Papyrus, Williams-Sonoma, Pottery Barn, and more. Read on to learn about five key places where we sell your books. Read more

Snapchat 101

by Milena Schmidt |October, 2016

It’s time we looked at Snapchat, one of the fastest-growing and most-buzzed-about social platforms, with more than 200 million active users. Snapchat is known for its high concentration of millennial users, which makes it a great tool for connecting with the thirty-four-and-younger set.  However, recent reports show that older users are quickly taking to the app as well.  Read more

Unbound Worlds Explores Literary Worlds of Science Fiction and Fantasy

by The Author Newsletter Team |October, 2016

Penguin Random House recently debuted Unbound Worlds (www.unboundworlds.com), an online destination that’s the successor to Suvudu, dedicated to the literary worlds of science fiction and fantasy. The website will offer readers insight into books and authors from all publishers and occupy the crossroads of science fiction and fantasy, including slipstream, pop science, fairy tales and folklore, magical realism, urban fantasy, and more. Read more