by Phil Stamper-Halpin|September, 2023
With more than 150 million members, Goodreads is the world’s largest community of readers. Read on for tips on how to reach more readers using your Goodreads Author account.
ARTICLES TAGGED authors
Your Book Can Shine on TikTok. I’ll Teach You How.
by Jeffrey Marsh|June, 2023
BookTokers are dedicated. They care about words and ideas, and, yes, they care about you and your book. Creating book-oriented TikTok videos as an author can feel daunting, scary, and anything but fun. But I’m here to help! My latest book, Take Your Own Advice, has been a massive success on TikTok, garnering attention and positive videos.
Stay Connected with the Authors and Stories that Inspire You!
by Penguin Random House U. S.|June, 2023
On this season of the Books Connect Us podcast, join your new hosts Alyssa Adler and Carolina Meurkens in conversation with authors—including Joanne Lee Molinaro, Chrissy King, Haley Jakobson, and Emily Henry—speaking about their diverse lived experiences and how they translate them onto the page. Books Connect Us brings you the inside scoop on “the story behind the story,” and discusses how identity impacts writing, the inspiration behind books, and how storytelling can change the world.
Your Invitation to the PRH Author University Bonus Session “The Writing Life” on May 3
by The Author Newsletter Team |April, 2023
Penguin Random House is thrilled to invite you to the Author University 2023 Bonus Session, “The Writing Life.” This virtual learning event features three talented PRH authors discussing the ins and outs of the writing life and how to build community, find balance, and stay inspired.
Banned Books: One Author’s Story
by Penguin Random House U. S.|April, 2023
In early March, Laurie Halse Anderson, acclaimed Penguin Random House author of Shout, Chains, and Speak, attended a school board meeting in Pennsylvania’s Central Bucks School District to challenge the district’s ban on “sexualized content” in school libraries. Her own books have long been a target of numerous book-banning efforts across the country, including close to her own Pennsylvania home.
Welcome to Arab Stories Relaunches This April
by Penguin Random House U. S.|April, 2023
This April, the Creative Strategy team is thrilled to continue our #WelcometoArabStories initiative for Arab American Heritage Month. The campaign kicked off on April 1, highlighting the theme Home Is Where the Heart Is. We continue to celebrate the history and accomplishments of the Arab American community by highlighting works by Arab and Arab American writers and inviting readers to immerse themselves in these rich stories.
How PRH Turns Your Manuscript into a Printed Book
by Jacky Bethea|March, 2023
Have you ever wondered how the story you’ve drafted becomes a finished, bound book? Spoiler alert: it is a long process that starts about a year ahead of the on-sale date. While some specific steps can vary from imprint to imprint, this workflow is a well-oiled machine. Read on to learn about the full process, from the time your editor has completed their full review of your manuscript to the delivery of finished copies to the PRH warehouse.
A Look Into the Inclusive Image Campaign
by Carolina Meurkins|March, 2023
As part of the companywide DE&I effort to increase diverse representation in the content we acquire, publish, and market, Penguin Publishing Group’s Multicultural Marketing team produced the Inclusive Image Campaign from November 2022 through January 2023. This multi-title campaign focused on the use of diverse and inclusive lifestyle images to reach multicultural readers, as part of a larger series of research and development campaigns that tested strategies to reach a broader, more inclusive audience.
How Authors Can Reach New Readers with Pinterest
by Phil Stamper-Halpin|March, 2023
Pinterest is a virtual bulletin board that allows users to explore subjects and ideas that interest them by pinning and saving images and videos. It’s the perfect platform to reach a community of like-minded people who share your passions—and do so with the most visually stimulating content.
Talking Pride, Book Banning, and Social Justice with Robert Jones, Jr.
by PRH LQBTQ+ Network|November, 2022
Robert Jones, Jr., is the author of the New York Times bestselling novel The Prophets, which won the 2022 Edmund White Award for Debut Fiction, was a finalist for the 2021 National Book Award for Fiction, and was named one of the best books of 2021 by Time, Entertainment Weekly, USA Today, The Boston Globe, and The Washington Post, among others. His writings have been featured in The New York Times, Essence, and The Paris Review, as well as in the critically acclaimed anthologies Four Hundred Souls and The 1619 Project. He has also been a guest panelist for PRH’s online seminar for authors, Author University. This interview was originally conducted in June 2022 for Igloo, Penguin Random House’s internal news hub.