From graphic novels to comics and manga to the once-niche genre of graphic nonfiction and memoir, visual books fit perfectly with the varied reading trends of the last couple of years. Read on to learn more about what’s new and notable in these formats.
To celebrate the legacy of Black books and their impact on culture, All Ways Black, Penguin Random House’s community dedicated to Black writers and the readers who love them, is kicking off 2023 by dropping a brand-new cypher.
YouTube is the original home for video content online. It’s constantly expanding and evolving, and accommodates both long-form and short-form videos. It is a great place to make transformative and versatile content, without time limits. On this platform, the only limitations are your drive, resources, and imagination. But if you’re new to the platform, its scale can be a bit daunting. Here are some factors to consider as you get started.
As we ring in the new year, it’s a great time to look back on the many successes our talented authors achieved in 2022. We are excited to work closely with many of you in 2023, and to celebrate more coming accomplishments!
The Penguin Hotline, Penguin Random House’s holiday gift-giving book recommendation service, completed its ninth season in December. The Hotline is completely free and easy to use: Consumers can write in to www.penguinhotline.com and answer a few questions about the people they are buying holiday gifts for, including the readers’ favorite books, TV shows, movies, magazines, hobbies, etc. Within a few days, the consumer will receive a personal letter from a PRH employee with customized book recommendations to help them shop. The Hotline runs for two weeks every holiday season.
Creating content for more than one social media account can demand a lot of your time and energy. Between the brainstorming, the need for consistency, and the work that goes into executing an idea, it can be easy to burn out very quickly. Setting boundaries, taking breaks, and rethinking what you prioritize can help—but what if there was a way to use the same content to fit several platforms at once? Let’s talk about cross-posting.
This year, Banned Books Week felt like less of a celebration and more of a moral imperative, and our mandate at Penguin Random House to protect writers against censorship is more important than ever. As the book-banning epidemic continues to spread across the country, we remain committed to championing the open exchange of ideas and the power of narrative to broaden perspective and strengthen human empathy.
Building on the success of last year’s inaugural Year in Books campaign, we’re once again highlighting the biggest books of the year and the titles and authors that helped us get by.
With more than 85 billion views and counting, #BookTok is one of TikTok’s most popular hashtags, featuring a vibrant, global community of people who share a passion for reading.
In October, the Author Portal team brought you the Author University Bonus Session “How to Create Great Content for Social Media.” The recorded session is now available on demand for your viewing pleasure on the Author Portal.