News for Authors

Jul 9, 2020

Eight Tips for Promoting Your Book Before Launch

The leadup to the publication of your book is an exciting time, but it can also leave you with a lot of questions. In this article, we list some top tips for how to promote your book in the months leading up to its launch. (more…)

Jun 12, 2020

A Note from the PRH U.S. Board

On Monday, June 8, members of the U.S. Board sent the following companywide email to Penguin Random House employees outlining an action plan and commitments regarding the company’s diversity and inclusion efforts.
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Jun 12, 2020

How to Promote Your Virtual Event

If you want people to attend an event, you need to let them know about it! In a time of virtual author events, promotion is one of the best tools you have at your disposal to attract audiences. Read on for tips on how authors can encourage audiences to attend their virtual events. (more…)

Jun 12, 2020

Encouraging Book Discovery Through New Category Pages on PRH.com

As consumer buying behavior shifts due to COVID-19, our teams have been on the lookout for different and exciting ways to get your books into the hands of readers. In this article, you’ll learn more about our newest way of driving book discovery, through the new and improved category pages on PRH.com. (more…)

May 13, 2020

A Letter from Our U.S. CEO, Madeline McIntosh

Dear authors and illustrators:

I hope you’re staying safe and well. I’m writing to you from what I now think of as one of several thousand Penguin Random House “offices” scattered across the country. We’re now into our third month of remote work, and so it seems a good time to let you know how we are doing, as a community and as a company. (more…)

May 12, 2020

The Author’s Experience: How to Visit with Book Clubs

Jill Santopolo is vice president and associate publisher of Philomel Books, as well as the bestselling author of the novels More Than Words and The Light We Lost (a Reese’s Book Club pick). In this article, Santopolo offers tips on how to make your experience as a book club guest worthwhile for all involved, whether you are joining a local gathering or tuning in via video conference. (more…)

May 12, 2020

Tech Tips for Participating in a Remote Video Interview

Many authors have turned to virtual events in recent weeks to promote their books. In this article, we offer helpful guidelines to make sure your video interview looks and sounds great, so you can focus on the conversation and not worry about the technology. (more…)

Apr 9, 2020

Supporting You, Our Authors, and Our Retail Partners During the Coronavirus Crisis

Books have the power to connect and sustain us, particularly in times like these. Your mission—to create stories and communicate ideas that inform, entertain, and inspire—and our mission—to connect those stories with readers everywhere—are more important than ever.  (more…)

Apr 7, 2020

Bringing Reading to New Audiences with Literary Podcasts

As people worldwide practice social distancing, podcasts are a great way to connect with readers. Read on to learn about some great literary podcasts that bring book lovers together, even from afar. (more…)

Apr 7, 2020

How to Use Live Social Video to Reach Your Readers

The live video feature on social platforms like Facebook, Instagram, Twitter, and YouTube can be a powerful and unique way to connect with your audience in this unusual time in our industry. In this article, we share three steps to create a great live social video and a few platform-specific tech tips. (more…)

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