The PRH Author Development team wants to hear from you! Please take this five-minute survey. Your feedback helps advise our future content and enhancements, from monthly News for Authors mailings to the variety of resources on the Penguin Random House Author Portal.
Ever wondered how Penguin Random House Audio finds the voices who read their stories? The casting department works with PRH Audio’s producers to scout and develop narrator talent. What does their casting outreach look like? What stands out when they seek out new talent? What are some of the most unexpected challenges along the way? Discover all of this and more in the Q&A below with the PRH Audio casting department.
If you’ve started a newsletter, you may be wondering: How do I grow it from here? In this article, we offer several strategies for getting the word out organically and bringing in new subscribers without having to resort to paid advertising.
The Consumer Insights team conducts monthly surveys of avid readers to understand how their lifestyles, activities, and reading habits are impacted by current events over time. This month, we’re spotlighting The StoryGraph, a relatively new and engaging book tracking and recommendation web platform. (more…)
This May, the Consumer Marketing team is thrilled to continue our Representing Asian Stories campaign. We are observing Asian American and Native Hawaiian/Pacific Islander (AANHPI) Heritage Month by celebrating stories across the diaspora and will continue our efforts through June. (more…)
Whether you’re an Instagram pro or a TikTok novice, every author can benefit from the free in-app tools, resources, and analytics that social media platforms make available to their users. Read on for our best tips on how to use these offerings to level up your social media presence! (more…)
Since first forming in May 2023, PRH’s Intellectual Freedom Taskforce has been engaged in a variety of legal actions and initiatives to defend freedom of speech and fight back against book bans across the country. Below, we’re sharing some exciting news on our lawsuit against the State of Iowa and Senate File 496, as well as spotlighting a partner organization for authors/illustrators who want to get more involved.
(more…)
In March, the Author Portal team brought you Author University: Reaching More Readers with Newsletters & Video Platforms. The recordings are now available on demand on the Author Portal for your viewing pleasure.
At our last Author University virtual learning event, we had the pleasure of hosting Payton Mitchell, a freelance social media expert, to lend her advice on how to create great video content for social media. We heard from many of you that you were curious about working with a freelance expert, what that would entail, and how to find one. Here are some tips to help you decide if it would be the right move for you!
This summer, consumers will be fed up and looking for ways to adapt to broken societal systems, seeking meaningful understanding of the world and themselves through antiheroes, and seeking a slowed-down season to indulge in big and little pleasures as a respite from stress, climate change, and election noise. . . . Read on to learn more about the insights informing these shifts, and how this impacts the book industry and authors.