News for Authors

What’s New At Pinterest for Authors

by Milena Schmidt|December, 2013

If you’re not already on Pinterest, it’s time to consider sharing your voice and increasing your reach through this fast-growing community. Since we last explored Pinterest, they have gained over 53.3 million users (source: Comscore) and have added exciting new features such as article pins, which allow users to discover and collect articles from around the web. Pinterest also released their first set of APIs (application programming interfaces) to Random House and other select partners, allowing us to create new ways for readers to discover your books online.

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Special Markets for Books

by Milena Schmidt|December, 2013

As the holiday shopping season kicks into high gear, we’re taking a look at the world of Special Markets at Random House. This team ensures your books are just an impulse purchase away via more than 20,000 nontraditional booksellers nationwide, such as Buy Buy Baby, Cracker Barrel, Williams-Sonoma, and even Country Inns & Suites. This group of sales professionals also seeks out new opportunities for books through flash-sales sites, monthly subscription boxes, mail order catalogs, and any other burgeoning nontraditional retail channels.

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Is Email Worth It?

by By Sophie McNeill|December, 2013

Lately it seems that we spend a lot of time talking about social media, and much less time on email. But with the rise of smartphones and tablets, email is more accessible than ever before. Is email still a worthwhile tool for communicating with readers? If so, how do we get the most out of it?

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Holiday Haikus for Hunger

December, 2013

Random House is teaming up with Twitter this holiday season to help you spread good cheer and fight hunger with haikus! From December 12 through 31, Random House will donate one dollar (up to 2,000 dollars) to City Harvest for every holiday haiku shared on Twitter. City Harvest is a nonprofit that provides meals to hungry New Yorkers. Be sure to include the hashtag #holidayhaiku to make your tweet count.

Need some ideas? Create a haiku about a favorite holiday memory, tell friends and family how much you love them, or share a message of peace to everyone, everywhere.

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