Influencers and “Bookstagrammers” in the online community can be some of the most vocal and passionate advocates for your books. Read on for ways to engage with these influencers and give your book some extra visibility! Read more
There are infinite ways to be Black. This summer, Penguin Random House launched All Ways Black, a new initiative that showcases and celebrates the many facets of the Black experience. Read more
Calling all authors! We would love you to complete our quick survey. Your feedback helps inform our future content and enhancements, from monthly News for Authors mailings to the variety of resources on the Author Portal to our new Author University program. Read more
As many parts of the world begin to open up again, another reading-filled summer is about to unfold. Keep reading to find out what’s driving this summer’s reading trends, from “BookTok” favorites to the art of canning and preserving. Read more
In this marketing tip, we look back on an article of ours that addresses the questions: “Should I have an author newsletter? And how do I start one?” These questions have become even more relevant over the last two years, so read on to find out what’s new in the newsletter space. Read more
We are pleased to share Penguin Random House’s 2020 Social Impact Report, which summarizes our 2020 global commitment to serving our communities beyond the books we publish. Read more
In March, the Author Portal team brought you Author University, a live virtual masterclass for authors by authors. We’re thrilled to announce that all sessions from Author University are now available on demand for your viewing pleasure. Read more
Penguin Random House has the most robust consumer marketing team in the industry, so we thought it was time to give you a look behind the scenes at how we support you, your publishing teams, and your books. Read more
Bookstores love to support local authors, especially independent stores, which can put extra effort into promoting an author and hand-selling books to readers. In this article, we discuss ways to work with independent bookstores when promoting your book. Read more
On Monday, May 24, you are invited to join Penguin Random House CEO Markus Dohle’s virtual live conversation with Adam Grant, organizational psychologist and #1 New York Times bestselling author of Give and Take, Originals, Option B, and Think Again. Read more