News for Authors

In light of ongoing controversy and rapid changes at X (formerly Twitter), there has been a race in the social media market for the next big text-based platform. Threads appears to be Meta’s answer to the call. Launched in July of last year, the app has accumulated more than 100 million users. Since it is so new, there are a lot of questions around the app, how to use it, and what kind of content can be found there. Our friends at Meta have offered some of the first available pointers on how an author can optimize their experience on the app. Read on to learn more!

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There are plenty of reasons to consider making an account on a new social media platform. Maybe you’re not a social media user and would like to start, or you are at the beginning of your journey as an author and making your first audience-facing account. Maybe another platform you frequent has undergone some rapid changes and you would like to show up for your audience elsewhere. Perhaps you took our Playbook Quiz and would like to take a crack at a platform it recommended. Whether you’re trying a newer social media site or a more established one, starting out somewhere new to you can be quite the task. Here are a few tips to help you find your bearings.

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