News for Authors

Metadata Tips: Help Your Author Website Beat the Algorithm

by Anne Bono and Jacky Bethea|December, 2025

Your author website can be a great hub for potential readers to learn more about you and where to find your work, as well as a great home for other resources you might want to provide to your audience. But discoverability can be a difficult problem. In an endless sea of websites, how do you make sure that yours surfaces in a search? Search engine optimization (SEO) can help you make sure your author website performs better for fickle algorithms.

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Accommodating Visual Impairment on Your Social Channels

by Jacky Bethea|September, 2022

During the 2020 lockdown, many social media and website developers realized that their platforms did not accommodate visually impaired users very well, which led to a surplus of new accessibility features being added to these sites. If you would like to know more about how to accommodate blind and low vision readers, here are a few steps that you can implement on your various social platforms.

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How to Refresh Your Author Website

by Brandi Larsen|June, 2017

Your author website can be a key resource for your fans. Use these design, content, and discoverability tips to refresh your site. Read more

6 Tips for Writing an Engaging Author Blog Post

by Milena Schmidt|May, 2016

Engaging blog posts are a great way to connect with fans and give readers another reason to visit your site. Whether you’ve been thinking about starting an author blog or already have one, we’ve gathered tips to help create engaging posts that will inspire readers to revisit your site and share your content.   Read more