News for Authors

How to Write a Great Pub Day Email

by Taylor Noel|February, 2021

You’ve been working hard promoting your book in the months leading up to publication, and now the day is finally here! In this post, you’ll learn some essential tips for writing an effective and enticing pub day email to all your contacts. Read more

Penguin Random House Publishing Highlights: 2020

by The Author Newsletter Team|January, 2021

Despite the countless challenges we all faced in 2020, Penguin Random House continues to celebrate honors and accolades for our books and authors. Let’s take a moment to look back on the many successes our talented authors achieved. Read more

Looking Back on the State of Retail in 2020

by Grant Griglak and Evelyn Luchs|January, 2021

It’s safe to say that 2020 was a challenging year for retail. With unprecedented circumstances to navigate, specialty stores, department stores, and local shops have all faced severe challenges in this new reality. Read on for a closer look at the state of retail as we close out 2020 and look to the year ahead. Read more

Everything You Need to Know About Cover Reveals

by Phil Stamper-Halpin|January, 2021

Your book’s cover reveal is one of your first chances to build buzz for your upcoming project. In this article, we go over the ins and outs of what makes a successful cover reveal. Read more

Looking Ahead at Consumer Insights for Early 2021

by Grant Griglak|December, 2020

At Penguin Random House, direct communication and relationships with readers are key to marketplace success, and strong consumer marketing and outreach begin with understanding our audience. For a look at the quarter ahead (Q1 2021), read on! If you’d like to review the changes the team has been tracking over the course of the pandemic, check out the newsletter article from July here. Read more

Out of Print’s Year in Review, Plus a Holiday Discount for Authors

by Todd Lawton|December, 2020

Since debuting in 2010, Out of Print, a division of Penguin Random House, has celebrated literature by creating fashionable gifts and merchandise while promoting literacy in underserved communities. Read more

What’s New on Instagram and Twitter

by Phil Stamper-Halpin|December, 2020

If you haven’t been on social media in a while, you might be surprised to see some big changes from a couple of the major sites. From Fleets to Reels, here’s everything you need to know about what’s new on Instagram and Twitter. Read more

A Letter from Our U.S. CEO: Launching Our Holiday Campaign

by The Author Newsletter Team|November, 2020

With the holiday season upon us, Penguin Random House is launching a campaign that celebrates what makes books so meaningful this time of year. Read on for a letter from our U.S. CEO, Madeline McIntosh, who shares details about the Books Give More campaign! Read more

A Recap of Virtual Events at Penguin Random House

by Phil Stamper-Halpin|November, 2020

From Instagram Live to Crowdcast to Zoom and everywhere in between, Penguin Random House has been putting on a broad selection of virtual events. Read on for a recap of some of these events, plus an introduction to Books Connect Us Live. Read more

How to Hone Your Virtual Speaking Skills

by Neda Dallal|November, 2020

Now that virtual events are the norm, you might be wondering how to prepare for and take the fullest advantage of your virtual speaking engagements. Read on to set yourself up for speaking success on virtual platforms. Read more