This fall, Penguin Random House announced Book the Vote, a nonpartisan company-wide initiative dedicated to encouraging voter registration and voter turnout. One of the pillars of the program is author engagement, and we saw dozens of authors take to social media for National Voter Registration Day to ask their readers and fans to take part. (more…)
As you approach your book’s launch date, whether you’re a debut author or a seasoned veteran, you’ll face the challenge of finding or creating the materials to market your book, especially those fit for online spaces. In this post, we list some things you’ll need to prepare for your launch. (more…)
We are delighted to extend this special promotion to help you stock up on books (yours or others’) and help those in need this holiday season! (more…)
While juggling speaking engagements, social media, reviewing copy edits, and reading books for blurbs—or for fun—you may often find it difficult to focus on the part of your life that got you here in the first place: your writing! In this article, we give you tips on how to reduce distractions, increase focus, and get back to writing. (more…)
As the publishing industry continues to evolve, the managing editorial department remains crucial to the life of a book. We spoke with Meredith Dros, Executive Managing Editor of Penguin Publishing Group, for a behind-the-scenes look at what goes on in the world of your managing editors, and how their group works to prepare your book for publication. (more…)
Among the various forms of social media, Pinterest has unique ways to help readers discover your books. Whether you’re new to the platform or a longtime user, read on for tips on how to boost your Pinterest profile and use it as a promotional tool. (more…)
As part of PRH’s ongoing commitment to creativity, literacy, and diversity, we recently celebrated the twenty-fifth annual Penguin Random House Creative Writing Awards. Read on to learn about the ceremony and the talented award recipients. (more…)
PenguinRandomHouse.com is a prime destination for readers and consumers alike. In this article, we detail the rising performance of PRH.com, some special features the site offers, and how we use the site to increase visibility of our authors’ titles. (more…)
Social media offers plenty of ways to interact with your readers. But one special way to build engagement with readers—whether they’re lifelong fans or have never before picked up one of your books—is to open yourself up in a Q&A. In this article, we detail the many platforms available to you if you’d like to have a more direct relationship with your readers. (more…)
As we embark on the second half of the year, with its new crop of anticipated releases, we pause to share a marketplace pulse-check. Which categories are growing? Which formats are on the rise? Using newly released data from the Association of American Publishers (AAP), along with data from the U.S. Bureau of Economic Analysis and Bookscan, we answer these questions and more. (more…)