News for Authors

Ask an Influencer: How Should Authors Connect with Online Creators?

by Jacky Bethea and Stephanie Bowen|August, 2025

In this newsletter and through Author University events, we at Author Development have frequently recommended forming connections with readers and bookish content creators to help build your audience. When you’re starting out, forging those connections can be tricky. To help, we spoke with three bookish content creators about how they prefer to interact with authors online.

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Engaging and Collaborating with Influencers

by Neda Dallal|August, 2021

Influencers and “Bookstagrammers” in the online community can be some of the most vocal and passionate advocates for your books. Read on for ways to engage with these influencers and give your book some extra visibility! Read more