News for Authors

Engaging and Collaborating with Influencers

by Neda Dallal|August, 2021

Influencers and “Bookstagrammers” in the online community can be some of the most vocal and passionate advocates for your books. Read on for ways to engage with these influencers and give your book some extra visibility! Read more

Following the Buzz: Being Reactive on Social Media

by Phil Stamper-Halpin|December, 2019

Previously, we’ve helped you plan your social media campaigns, from promotional tweets to featuring your pet on Instagram Stories and everywhere in between. But in this article, we focus on how to be reactive on social media and how to find and interact with viral content. Read more

Four Tips on Creating Your Own Bookstagram

by Phil Stamper-Halpin|March, 2019

Bookstagrammers—Instagram users who focus on artfully staged book photos and/or reviews—have become an integral part of the bookish community. In this article, we’ll provide tips on how authors can bring a “Bookstagram” flair to their Instagram presence. Read more